Integration & Setup

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  4. Tracking Code Integration
  5. Optional Parameters

Optional Parameters

var et_cdi

With the help of the parameter var et_cdi, a value (identifier) is passed that is used to identify the website visitor during cross device tracking.

var _btNoJquery

The loading of jQuery can be suppressed by setting the parameter var _btNoJquery = true; in the parameter block of the etracker code. However, this only makes sense if jQuery is loading on the website anyway, as otherwise smart messages and A/B tests cannot be displayed.

var _etr = {eoBlocked:true}

If the Optimiser is not used, it is possible to block the loading of the Optimiser code by integrating var_etr = {eoBlocked:true}; into the parameter block of the etracker tracking code.

var _etr = {eoForced:true}

If the parameter var _etr = {eoForced:true} is set, the etracker Optimiser will display A/B tests and website overlays even without activated etracker cookies.

The tracking code is as follows:

<!-- Copyright (c) 2000-2021 etracker GmbH. All rights reserved. -->
<!-- This material may not be reproduced, displayed, modified or distributed -->
<!-- without the express prior written permission of the copyright holder. -->
<!-- etracker tracklet 5.0 -->
<script type="text/javascript">
// var _etr = {eoForced:true};
// var et_pagename = "";
// var et_areas = "";
// var et_tval = 0;
// var et_tsale = 0;
// var et_tonr = "";
// var et_basket = "";
<script id="_etLoader" type="text/javascript" charset="UTF-8" data-block-cookies="true" data-respect-dnt="true" data-secure-code="XXXXX" src="//"></script>
<!-- etracker tracklet 5.0 end -->

(The data-secure-code „XXXXX“ is to be replaced by the individual account key).