Katrin Nebermann

Integrating etracker correctly in Consent Management Platforms (CMPs)

Only those who correctly integrate etracker when using consent-dialogues on websites can benefit from the data protection advantages of etracker and do not have to worry about data loss. However, correct integration is not always that easy, depending on which solution is used. In order to avoid pitfalls and ensure that cookie-less tracking is always …

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etracker Analytics or Matomo

In times of cookie judgements, the Privacy Shield knock-out, and guidance from supervisory authorities, some companies are looking for an alternative to Google Analytics. Supervisory authorities like to mention the open source software Matomo as an example for a more privacy friendly solution. Special attention is paid to the local installation, as it can prevent …

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EU-US Privacy Shield

The ECJ overturns the Privacy Shield (Schrems II ruling) – No need to worry for etracker Analytics users

For the processing of personal data in the United States, the self-certification of providers under the EU-US Privacy Shield has so far been a sufficient guarantee for comparable data protection requirements in the EU. This has now been overturned by the European Court of Justice (ECJ). As a result, with immediate effect, other suitable guarantees …

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etracker BGH legal check

etracker BGH legal check

The ruling of the Federal Court of Justice has now also been published following its announcement at the end of May. Many cookie notices have been adapted in the meantime, but very few of them are legally compliant. First legal warnings have been issued and further warnings should not be long in coming. This checklist …

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Geburtstag DSGVO

Happy Birthday GDPR!

etracker has good reason to celebrate, too. In keeping with the two-year anniversary of the GDPR, an independent audit not only re-certified etracker’s compliance with the GDPR, but also confirmed once again that in our standard cookieless mode no consent is required for tracking or for setting etracker cookies. After an extensive audit by eprivacy, …

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